What are Target Plus's primary image requirements?

Target Plus requires the primary image on a pure white RGB 255,255,255 background, with the product filling 85% or more of the frame, at least 1000 x 1000 px, and no additional text, graphics, or inset images.

What is Target Plus's recommended image size?

Target Plus requires a minimum of 1000 x 1000 px to support zoom and recommends 1500 x 1500 px or larger; images can go up to 5000 x 5000 px with a 300 dpi minimum.

What background does Target Plus require?

Target Plus requires a pure white background (RGB 255,255,255) for the primary image, with the product squared up to fill the frame; off-white or textured backgrounds reduce the Content Quality Score.

Does Target Plus allow text or graphics on the main image?

No. The Target Plus primary image must not contain additional text, graphics, or inset images; CatalogPrep flags overlays for review before export.

What file formats does Target Plus accept?

Target Plus accepts JPG, PNG, TIF, and PSD files in an RGB color profile; a white-background JPG or PNG is the standard choice for the primary image.

Why do Target Plus images lower the Content Quality Score?

Common issues are a non-white background, the product filling less than 85% of the frame, images below 1000 px, and any added text, graphic, or inset image on the primary shot.

Target Plus

Target Plus Image Requirements Checker (White, 85% Fill)

Strict white-background main-image workflow for Target Plus: pure white, 85% fill, 1000 px minimum. Run the free audit, repair flagged images with AI, and export a publish-ready pack.

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Target Plus image prep

Strict white-background main-image workflow for Target Plus: pure white, 85% fill, 1000 px minimum.

Frequently asked questions

What are Target Plus's primary image requirements?: Target Plus requires the primary image on a pure white RGB 255,255,255 background, with the product filling 85% or more of the frame, at least 1000 x 1000 px, and no additional text, graphics, or inset images.
What is Target Plus's recommended image size?: Target Plus requires a minimum of 1000 x 1000 px to support zoom and recommends 1500 x 1500 px or larger; images can go up to 5000 x 5000 px with a 300 dpi minimum.
What background does Target Plus require?: Target Plus requires a pure white background (RGB 255,255,255) for the primary image, with the product squared up to fill the frame; off-white or textured backgrounds reduce the Content Quality Score.
Does Target Plus allow text or graphics on the main image?: No. The Target Plus primary image must not contain additional text, graphics, or inset images; CatalogPrep flags overlays for review before export.
What file formats does Target Plus accept?: Target Plus accepts JPG, PNG, TIF, and PSD files in an RGB color profile; a white-background JPG or PNG is the standard choice for the primary image.
Why do Target Plus images lower the Content Quality Score?: Common issues are a non-white background, the product filling less than 85% of the frame, images below 1000 px, and any added text, graphic, or inset image on the primary shot.